Just released an eye-opening episode of the Practiceology 7 Questions in 7 Minutes podcast, featuring Michael Clark of Athletic Koala.
If you’re an allied health business owner feeling stuck in the cycle of overwork, struggling to stand out, or not attracting enough of the right clients—this is a must-hear conversation.
Here are my top 3 takeaways:
Specialize and Stand Out: Trying to serve everyone makes you memorable to no one. Each team member can be positioned as a subject matter expert, which not only builds your brand but also attracts better referrals.
Break the Isolation: Running a practice can be lonely. Don’t isolate yourself—get a coach, seek out mentors, or confide in trusted friends. The right support network is critical to avoid burnout and keep your business (and life) healthy.
Leverage LinkedIn for Referrals & Credibility: Get your entire staff active on LinkedIn. With each specialist’s presence and expertise shown online, you supercharge referrals, increase credibility, and even boost staff retention.
For more on how Michael helps allied health practices grow, check out https://athletickoala.com.au/
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FREE “Earn More – Work Less- Kickstart” Session
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